SEVENFRIDAY introduces the PS2/03 “BC”
SEVENFRIDAY made the PS2/03 “BC” for the season of celebrations, parties and family gatherings, and tailored it to match a tuxedo.
SEVENFRIDAY introduces the T2/08 “T-Riley Music”
SEVENFRIDAY built its new watch around Riley, a little bear who spreads peace, love and happiness, and around one idea: lifting a mood from good to happy.
SEVENFRIDAY introduces the PG1/01, its first GMT
SEVENFRIDAY built the PG1/01 to be a travel partner: its first watch with a GMT function, reading a second time zone from a 24-hour disc.
SEVENFRIDAY introduces the ME-Series
SEVENFRIDAY's head designer, Arnaud, has counted Raymond Loewy, the designer behind the Lucky Strike pack and the NASA Apollo interior, among his influences since he was young.
SEVENFRIDAY introduces the M2/05, “Action Talks”
SEVENFRIDAY reaches back to its earliest M-series pieces for the M2/05, trading gloss for a gold and green, workshop-worn look.